February 7, 2012

SMMoA Project Room Exhibition Series. An innovative program initiative of the Santa Monica Museum of Art, California


NY/LA - A New, Annual Project Room Exhibition Series at Santa Monica Museum of Art, California

NY/LA is an innovative program initiative of the Santa Monica Museum of Art that diversifies SMMoA’s curatorial voice through an all-new, annual exhibition series. Developed by New York-based independent curator Jeffrey Uslip and SMMoA Deputy Director and curator Lisa Melandri, NY/LA connects emerging contemporary artists on the East and West coasts. NY/LA debut at SMMoA with two exhibitions on view through February 25, 2012: Adam Berg: Endangered Spaces (LA) in Project Room 1 and Georgi Tushev: Strange Attractor (NY) in Project Room 2

NY/LA identifies the intersections of contemporary art that emerge from both coasts and highlight important work from these cultural centers. The annual series will see Uslip and Melandri each select one artist from the East and West coasts, respectively, to show at SMMoA. The series also address current themes and practices of critical debate. Rather than present two artists who share thematic elements or particular artistic congruencies, Uslip and Melandri will select artists whose work represents emerging trends in contemporary art, creating a synergy that would not otherwise be explored.

"Both Los Angeles and New York are known for their innovations, their ability to spark new movements and cultivate new thought and action through art," Lisa Melandri said. "Our goal is to bring the best of both coasts together and elevate the conversation."

Through its bicoastal focus, NY/LA will promote an ongoing dialogue that links contemporary art across the United States. Having each lived and worked on the East and West coasts, Uslip’s and Melandri’s collaboration brings a fresh and original curatorial perspective to this new exhibition series. Uslip’s participation as an independent New York-based curator fulfills SMMoA’s continued objective to broaden its curatorial perspective through collaboration.

"NY/LA is a new program initiative that continues SMMoA’s commitment to innovative artistic practices,"  Jeffrey Uslip said. "By presenting concurrent project room exhibitions with one artist from New York and the other from Los Angeles, our aim is to foster a national dialogue between these two cultural centers."

With NY / LA, SMMoA continues to reshuffle and revitalize its programming.

SANTA MONICA MUSEUM OF ART, Santa Monica, California, USA
Museum's website: www.smmoa.org

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